Gena Rivas-Velazquez is a holder of Bachelor of Fine Arts degree from San Francisco’s Academy of Art University where she specialized in Fashion Illustration. She had a passion for the arts since she was a young girl, and she liked anything with an artistic flare. Gena decided to take art classes at the California College of Art which fired her drive and enthusiasm for all aspects of design and art. As a freelance artist designing work of art for clothing manufacturers in the New York garment industry, Gena found remarkable success creating designs for textiles and screen print. The artist has now brought her design prowess to licensed art. She defines her own style with exotic motifs, vibrant colors, and culturally rich images. She’s been a freelance artist for more than 20 years, operating in New York / New Jersey Tri-State Area.
She’s translated her background from the Fashion Industry into fine art, licensing art, face & body art, digital art, fine wearable art and graphic design. Gena is inspired by everything around her, bold textiles, vibrant color, other artists, her family and friends, and without a doubt her environment and diverse culture while staying true to her distinct style. Her art has been produced on home accessories, fabric, party accessories, jewelry, glass, ceramics, note cards, bank checks, and fine art prints. She strives to showcase her art in professional situations that involve creatively diverse elements that result in sophisticated events. She welcomes and encourages the creation of and development of collaborations with artists such as fine artists, photographers, makeup artists, etc.
